Quality. On time. In budget.
The world of commercial printing has evolved into much more than simply ink on paper. Not only has the art form itself evolved, the range of services offered has evolved, too. SmithPrint has a wide array of strategic, creative, production and print services to help tell your story.
Print-making is an ancient art form whose evolution includes clay tablets, wax seals, block forms, moveable type, intaglio, lithography, offset, web and digital presses. The technologies and processes have changed but the attention to detail has not. From design to pre-press, plates to press, ink to substrate, finishes, folds, die-cuts, binding, and assembly—all aspects require technique and talent. SmithPrint’s craftsmen bring their experience and skill to every print job.
Marketing today isn’t about having the loudest voice, widest reach or biggest budget. It’s about developing relationships with your client base. Micro-marketing is knowing your customers’ needs and providing for them. It’s a sophisticated business that requires data, software, know-how and strategy. In our back pocket is a team of marketing specialists that deliver client/customer relationships.
The transition between colors or shades. Gradation occurs by mixing percentages of a dominant and secondary color and then altering those colors to bring about a change.
Creativity, in the context of the commercial printing, is taking all the elements at our fingertips—ink, varnish, color, design, paper, die-cuts, folds, finishes—to create something unique for your voice, your message, and your audience.
I want to thank SmithPrint for all you have done for us! I love the sales kit, poster and ads that you produced for the hotel. It is nice to have a partnership with someone that you trust to have things completed and on time. Your vision has been spot on for our materials.